Arcen Digital
Portfolio & lead generation website
2023
Creative agency
Arcen Digital is a boutique creative agency helping startups define their visual identity. They wanted a website that felt intelligent, structured, and bold — something that would reflect their results-driven creativity and attract serious clients.
We leveraged Upbrand’s modern grid system to create a modular portfolio experience. Each case study used hover-triggered motion reveals, subtle parallax scrolls, and gradient overlays for dynamic energy. The hero section delivered their positioning in one punchy headline, while strategically placed CTAs invited prospects to “Start a Project.”
We also used global color styles with deep navy and off-white, creating a timeless yet digital aesthetic. Custom animations were added to make every section feel alive — without slowing down performance.
In the first month, Arcen Digital received 40+ new project inquiries from startup founders. The team also reported a 25% higher conversion rate from portfolio pages and a stronger sense of brand credibility when pitching clients.
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